6 articles
Ferrari is bringing back physical buttons on its steering wheels, ditching the often-difficult haptic controls. This change will be available as a retrofit for older models and is already appearing in new Ferraris, prioritizing driver experience and control.
Ferrari's continued omission of the manual transmission in new models is a significant financial oversight. The booming auction market for manual Ferraris demonstrates a clear, lucrative demand that the Italian marque is currently ignoring, alienating enthusiasts and missing out on substantial profits.
Lamborghini is scaling back its full EV ambitions due to limited demand, opting for a plug-in hybrid strategy. In contrast, Ferrari is accelerating its electric vehicle development with the "Luce." This divergence highlights the challenges luxury automakers face in balancing electrification with brand identity and customer preferences.
The first spy shots of the upcoming Ferrari Luce have surfaced, sparking intense debate over its radical new design. While early reactions are mixed, the car's developer has expressed anxiety, hinting at a departure from traditional Ferrari aesthetics.
Ferrari's latest V12 marvel celebrates the raw, high-revving drama of naturally aspirated power. With 819 horsepower and a unique torque curve, it offers an exhilarating and exclusive driving experience for the discerning enthusiast.
Ferrari's new 849 Testarossa hypercar redefines hybrid performance with 1,036 horsepower and advanced electromechanical integration. Despite its $700,000+ price tag, engineers focused on delivering a transparent and intuitive driving experience.
