Jeep Cherokee Trailhawk Concept Hints at Production Off-Roader

Jeep's Upland Concept, showcased at the Easter Jeep Safari, strongly hints at an upcoming Cherokee Trailhawk. This concept addresses previous off-road limitations with increased ground clearance, aggressive tires, and improved approach angles, signaling Jeep's dedication to its off-road heritage.

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Jeep Cherokee Trailhawk Concept Hints at Production Off-Roader

Jeep might be listening to enthusiasts. A new Cherokee concept, shown at the Easter Jeep Safari, looks a lot like the Trailhawk model many have been waiting for. While not officially named a Trailhawk, this concept addresses key areas where the standard Cherokee struggled off-road.

Addressing Off-Road Weaknesses

In a previous off-road test, the standard Cherokee faced challenges with torque delivery on hills, had limited approach angles, and lacked aggressive tires and sufficient ground clearance. This concept, dubbed the Upland Concept, appears to be Jeep’s answer. It features a revised front end with integrated recovery points on both sides, crucial for off-road recovery. While full underbody protection isn’t confirmed for a production model, the concept hints at a more robust build. Jeep has also confirmed improvements to the all-wheel-drive system to better manage torque.

Enhanced Ground Clearance and Tires

The most noticeable change is the increased ground clearance. The standard Cherokee offers 8 inches, but this concept boasts 10 inches. This gain comes from a suspension lift and, significantly, beefier tires. It’s equipped with Falcon Wild Peak AT3W tires measuring 265/65 R18 on stylish, two-piece 18-inch wheels. These wheels feature a design that mimics a rock ring, adding to the rugged aesthetic.

Improved Off-Road Geometry

The concept also shows improved approach and departure angles, essential for navigating obstacles without damaging the vehicle. The increased ground clearance helps prevent the front and rear from hitting rocks or uneven terrain. While the wheelbase remains long, the added height makes it more capable on challenging trails. The integrated roof bars are similar to the current model, but the overall stance is much more aggressive.

The Growing Off-Road Crossover Market

The demand for vehicles that look ready for adventure is booming. Brands like Honda with its TrailSport models, Subaru with Wilderness trims, Toyota with the RAV4 Woodland Edition, and Nissan with the Rogue Rock Creek are all tapping into this trend. While some offer more capability than others, Jeep, as an iconic off-road brand, needs a strong offering in the Cherokee segment. This concept shows Jeep is aware of its heritage and is working to bring that off-road DNA back into the Cherokee lineup.

Powertrain and Fuel Economy

Under the hood, this concept utilizes a 1.6-liter turbo hybrid four-cylinder engine paired with electric motors and an ECVT. This setup delivers impressive fuel economy, with the standard Cherokee achieving around 38 MPG. The hybrid setup in the concept is expected to offer similar, excellent efficiency, making it a practical choice for daily driving and adventures alike. However, the previous generation Cherokee offered a dedicated low-range gear, which aided significantly in climbing steep grades, a feature that seems to be absent in the current generation’s powertrain strategy.

What’s Missing and What’s Next?

While the concept looks promising, true off-road enthusiasts might miss features like locking differentials and a dedicated low-range gear for maximum torque multiplication. It’s speculated that the shift away from these features might stem from a more European-centric design philosophy in recent years, with less emphasis on extreme off-roading. However, with a renewed focus on Jeep’s heritage, the brand seems poised to reintroduce more rugged capabilities.

Interior Expectations

Although the interior of the concept was off-limits, it’s expected that a production Trailhawk model would feature durable, rubberized floor mats, bold stitching, and rugged materials suited for off-road use. The goal is to create a cabin that is both functional and visually appealing for those who embrace an active lifestyle, whether hitting the trails or just hauling gear.

Target Buyer and Value Proposition

The target buyer is someone who desires the capability and rugged image of a Jeep but also needs a practical, fuel-efficient crossover for everyday life. This concept, if it reaches production as a Trailhawk, would offer a compelling blend of style, utility, and off-road prowess. It aims to capture buyers looking for a vehicle that can handle weekend adventures without compromising on daily comfort and economy. While pricing and specific trim levels for a production model are not yet available, the Upland Concept suggests Jeep is serious about expanding the Cherokee’s off-road credentials.

Conclusion

The Jeep Cherokee Upland Concept is a strong indicator of what a production Cherokee Trailhawk could look like. By addressing the shortcomings of the standard model, particularly in ground clearance, tires, and approach angles, Jeep is signaling a commitment to its off-road roots. This concept has the potential to be the Cherokee model many have been waiting for, offering enhanced capability for both serious off-roaders and those who simply want their vehicle to look the part.


Source: I Messed Up: This is The New Jeep Cherokee Trailhawk You've Been Waiting For! (YouTube)

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Joshua D. Ovidiu

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